Introduction
Analysis of Google is the term associated with the google analytics.As the term itself implies the meaning.You build a website and makes possible ways to reach out like seo,social media campaigns.As referring to this part you wants know about the effectiveness of these mechanism.Google is the prime phase of conversions.Insight into the google analytics is pretty much important in the 20s.
Google Analytics is web analytics service that provides statics and and basic tools for search engine optimization and marketing purposes.Google analytics can determine the top source of traffic,marketing goals such as purchases or adding products to cart,user engagement,trends in conversions.
Its is usually beneficial for the company with online presence.These terms is used to the search engine optimization,pay per click, and other marketing efforts.
Why IT Beneficial?
Google analytics is the one of the most important platform of digital marketing.Google analytics allows you to collect about data and how they are reacted to particular websites.Google analytics is about to provide valuable information about your website and that encourage you to guide campaigns and assess the effectiveness of website
Google analytics includes both paid and free versions.The paid analytics is for large enterprises.the free versions can be used by the small organizations.Both versions allows you to customize user data collection and gets report about your website in real time
- User Acquisition Data – tells about where the user come from
- User Behaviour Data – tells about the what user done on your website
The google analytics shows the user based on the geographical area,devices (laptop,mobile) used,time spend on particular website,loading time.Bsed on the data the companies can improve their performance on the google
Key Metrics in Google Analytics
Number of Uses – Total number of user visited
Returning users – Number of visitors returned after atleast one previous visit
Number of scessions and average time – the total number of time spend on a particular website Bounce Rate – Number of visitors visit on single page
Bounce Rate – Number of visitors visit on single page
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